Glossary
The words of blog SEO, each with a real example.
Short, exact definitions of the terms you meet when a blog has to be found: what each one is, a piece of real markup, why it matters for a small business, the usual mistakes, and what CMSKite does about it.
Canonical URLA canonical URL tells search engines which address is the real one when a page has several. A real tag, why it matters for a blog, and the usual mistakes.HreflangHreflang tells search engines which language version of a page to show whom. An example for English, Portuguese and Spanish posts, and common mistakes.SitemapA sitemap lists the pages you want search engines to find. A real XML example, when a small blog needs one, the mistakes to avoid, and how to submit it.SlugA slug is the readable part of an address that names one page. Real examples in four languages, why it matters for a blog, and how to rename one safely.Meta descriptionA meta description is the summary search engines may show under your title. A good and a bad example, what Google says about length, and mistakes.Structured data (JSON-LD)Structured data tells search engines what a page is: an article, its headline, author and dates. A real JSON-LD example for a blog post, and mistakes.Headless CMSA headless CMS stores content and your site fetches it over an API. A real request, when a small business needs one, and the mistakes that hide a blog.Embed codeEmbed code is a short piece of HTML that shows something hosted elsewhere on your page. Script or iframe, what each means for SEO, and common mistakes.NoindexNoindex asks search engines to leave a page out of results while it stays live. The exact tag, when a blog should use it, and mistakes that undo it.Open GraphOpen Graph tags set the title, picture and description in a shared link’s preview on WhatsApp, LinkedIn or Slack. A real example and common mistakes.
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